Skip to main content

Setting Up the Meta (Facebook) Pixel Integration

Connecting your Facebook advertising account to ClubRight

Updated over 3 weeks ago

Track and optimise your ad performance by linking your Meta (Facebook) advertising account with ClubRight.


Package

Complete


Why Use This Feature?

Track Member Behaviour – See what users do after clicking on your Facebook or Instagram ads
Measure ROI – Understand which ads convert best
Improve Future Campaigns – Optimise ad targeting and content
Boost Conversions – Retarget prospects who didn’t complete sign-up or purchase


Use Case – Retargeting Prospects Who Didn’t Sign Up

A gym runs a Facebook ad campaign targeting local gym-goers.

How It Works:

  • The Facebook Pixel tracks who lands on the ClubRight membership sign-up page.

  • Anyone who doesn’t complete the sign-up is added to a retargeting audience.

  • They are shown a follow-up ad offering a special joining deal.

Ideal for:

✅ Driving more membership sign-ups
✅ Reducing wasted ad spend
✅ Creating smarter, data-led marketing campaigns


🔧 How to Set Up the Facebook Pixel integration in ClubRight

Note:
The Facebook Pixel feature is provided by Meta (Facebook) and is not built by ClubRight.

To obtain a Facebook Pixel ID, you’ll need access to your Meta Business Manager account.

✅ Simply log in, go to Events Manager, create a new Pixel, and copy the Pixel ID.

💡 There is no subscription or payment required to create or access a Facebook Pixel – it’s completely free as part of Facebook’s Business Tools.

👤 Note: Only Owner Admin users can access this setup.


Step 1: Go to the Integrations Page

  • Open the Settings menu in the top-right corner of your ClubRight admin dashboard

  • Select Integrations from the dropdown list

Step 2: Select Facebook Pixel Integration

  • Locate the Facebook Pixel tile

Step 3: Enter Your Pixel ID

  • In the field labelled Facebook Pixel id, paste your Pixel ID (available from your Meta Events Manager)

Step 4: Save Setup

  • Click the green Set Up button to activate the connection


Example Setup View

Step 1: Enter your Facebook Pixel ID in the field


Step 2: Click the green Set Up button


What Happens Next?

Once saved, your Facebook Pixel will automatically begin tracking:

  • Visits to ClubRight-hosted landing pages

  • Membership sign-ups

  • Form submissions and other user actions

This enables you to create high-performing ads and better understand your audience’s behaviour.

Did this answer your question?