This article is about your ClubRight Website, your public site for attracting new members.
The Performance tab shows how your website is doing at turning visitors into members and bookings. It is built around conversions, so you can see not just how many people visit, but how many take a real action. This article explains what each part shows and how to connect your own analytics tools.
✅ This may be the first time you can really see how your website performs. Many club owners have a website but no idea how many people visit, what they look at, or which pages turn visitors into members. The Performance tab gives you that picture in plain language, so you can see what is working and where to focus, without needing any separate analytics knowledge.
Where to find it
Go to Settings > Website and open the Performance tab. At the top you can choose the period to look at: Today, Last 7 days, Last 30 days, This month, or a Custom range. Figures are compared against the previous period so you can see the trend.
The headline numbers
Across the top you will see:
Visitors: how many people came to your site.
Page Views: how many pages they looked at.
Plan Views: how many times your membership plans were viewed.
Join Clicks: how many times someone clicked to join.
Signups: how many actually signed up.
Conversions and the funnel
The Conversions figures show the percentage of visitors who took each key action: Membership Signups, Class Booking Clicks, and Enquiry Clicks, each with its conversion rate.
The Conversion funnel shows the journey from a visitor to a real action in stages: Visitors, then Plan or Class Views, then CTA Clicks, then Conversions, with the percentage who continue at each stage. This helps you see where visitors drop off, so you know what to improve.
What is working
Further down you can see Top membership plans and Top classes (by views and visitors), so you can see what is drawing interest. Top traffic sources and Top referrers show where your visitors are coming from. Together these tell you which pages and offers convert best, so you know where to put your effort.
💡 Tracking your campaigns: To see how a specific campaign is performing under Top traffic sources, add UTM tags to the links you share on social, email, or paid ads, for example by adding ?utm_source=facebook&utm_campaign=spring to the link. Tagged traffic then breaks down by source.
Connecting Google Analytics or Meta Pixel
If you use your own analytics tools, you can connect them under Tracking integrations:
GA4 measurement ID: paste your Google Analytics 4 measurement ID (it looks like G-XXXXXXXX). Find it in Google Analytics under Admin > Data streams.
Meta Pixel ID: paste your Meta Pixel ID. Find it in Meta Events Manager > Data sources.
ClubRight then adds the standard tracking script to every page of your public site. Save the form to apply it. If you leave these blank, your existing ClubRight Google Analytics and Meta Pixel settings are used automatically.
For the bigger picture of your site, see Setting up your ClubRight Website.