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Merge Fields for your Emails and SMS messages

How to personalise emails and messages with merge fields (short codes), for example adding a member's first name.

Merge fields, sometimes called short codes, let you personalise every email and message you send. You type a code such as [FirstName] where you want the detail to appear, and when the message is sent ClubRight replaces it with that member's information.

💡 Tip: to add the member's first name, type [FirstName] where you want it, or click First name under Insert personalisation.


How merge fields work

For example, if you send John Smith an email with the subject Hello [FirstName]! and the body Your surname is [LastName]., John receives an email with the subject Hello John! that says Your surname is Smith.

This works for every member a message goes to, so one group message is personalised for each person who receives it.


Adding a merge field

In a message

  1. Go to Communication > New Message

  2. Click where you want the detail to appear

  3. Under Insert personalisation, click the field you want, for example First name. First name, Membership number and Title are shown straight away; click More for the rest

In an email template

  1. Go to Settings > Email Templates and open the template you want to edit

  2. Click where you want the detail to appear

  3. Under Dynamic fields, click the field you want, for example [FirstName]

You can also type a merge field yourself. Type it exactly as shown below, including the square brackets.


Available merge fields

  • [FirstName]: the member's first name

  • [LastName]: the member's last name

  • [FullName]: the member's full name, as shown on their profile

  • [Title]: the member's title

  • [Email]: the member's email address

  • [MobileNumber]: the member's mobile number

  • [HomeNumber]: the member's home number

  • [MembershipNo]: the member's membership number

  • [CardNo]: the member's card number, used for access control

  • [CompanyName]: the company the member works for, useful for corporate memberships

  • [EmergencyContactName]: the member's emergency contact name

  • [EmergencyContactPhone]: the member's emergency contact phone number

  • [ClubName]: your club's name

⚠️ Note: some email templates include extra fields that only work in that email, such as [ConfirmationLink] in the Welcome Email. Leave these in place when you edit a template, as removing them will break the email.


Have more questions about merge fields?

If you have a question that is not covered here, click the orange chat button to contact our Customer Success team.

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